What’s on the horizon for SEO in 2024? SEO professionals have shared their insights and predictions to help brands prepare for the coming year.
Author: Rosey Bowring
Christmas advertising 2023
The past few weeks have been full of Christmas advertising. Are TV adverts the most effective strategy? And can smaller brands also make a big impact?
What are dark patterns and why should brands steer clear?
Dark patterns can effectively influence consumer behaviour. Here are some examples of dark patterns and reasons why they can be detrimental to brands.
Advertising in publications
There are a range of advertising options available in both online and print magazines and publications, all of which can be a beneficial tool for your brand.
Colchester’s marketers: join us for Beers & Ideas
We’re inviting junior and early years marketers into our vibrant Colchester office to meet and connect with like-minded people. We hope to see you there!
The shape of social media: 2024
Streamline your 2024 social media strategy with insights and predictions from some of the industry’s greatest.
The business of Instagram (2023)
Instagram is a valuable tool that any business should be utilising. Here are some key statistics about the platform to help you get started with your strategy.
Meta joins the AI race with new persona chatbots
The frenzied race over AI continues with Meta announcing new AI experiences across its apps and devices, from an AI assistant to 28 unique chatbots.
7 reasons user-generated content is good for your brand
In a digital world where social media has such a large presence, user-generated content is ripe. Here are seven reasons your brand should be leveraging UGC.
Upcoming changes to sharing external links on X
In Musk’s latest change to the platform, headlines and descriptions will be removed from shared links on X. Here’s what this means for marketers.
Google reduces the visibility of two rich results
In a recent update, Google has reduced the visibility of two rich results. Here are some details on the new changes and what you may need to do next.
This Barbie is… absolutely everywhere!
With a $100 million budget, the Barbie marketing campaign was always going to be a big one. Here are some of my highlights from the Barbie movie marketing.