Digital Marketing Blog

We address 5 common assumptions about Generation Z and discover the best ways for marketers to tap into this new wave of consumers.

Is Google in trouble? How footballers do more than play football, and is Netflix about to upset their fans?

While social media platforms are pushing companies towards paid advertisement, we give you the best ways to increase your reach on social media organically.

In this week’s My Five, we’re having a cuppa with Boris, kids are drawing on horses and Facebook drops the ball. Again.

Launching a YouTube channel is easy, but encouraging engagement is the hard part. Here’s how to build an audience, optimise your video, and turn viewers into customers.

What do self-esteem destroying selfies, gay frogs, and dead pets all have in common? They’re all in this week’s My Five.

Move over AdWords… we review Google’s new paid search interface, Google Ads.

Our spin on the classic periodic table lists the key elements you should be looking for when choosing a digital marketing agency.

A handful of highs and lows from this last week online featuring Apple, McDonald’s, WhatsApp and… the face of trekking in Cambodia.

We look at the origin of the domain authority, its value as a performance metric and why you shouldn’t lose sleep over a fluctuating DA score.

Guest writer, Brian Schofield, discusses the impact of video marketing and how to incorporate it into your own strategy.

It’s a Facebook-heavy My Five this week. Doubling its office space in London and promising to end advertising discrimination in the US, all whilst its stock price nosedives big time!