Digital Marketing Blog

In this week’s My Five instalment, we’ve got YouTube, Twitter, Facebook and Virtual Reality stories. Plus some troubling sarcasm.

Businesses must consider their reasons for launching a blog and then define objectives and draw up a plan for measuring success. Read more here.

Using animation responsibly, to improve user experience, is a fine art. Guide, satisfy, and delight users with these ideas for using animation on your site.

An amazing survival story, new Facebook games and creepy, teenage emotion tracking, and the death of Prince Philip!?! Oh no, wait… Read all about it in this week’s My Five.

Google is undeniably king of the search engine world, but other engines are worth talking about, especially when it comes to privacy. I find out more about DuckDuckGo.

Can you differentiate between sessions, users, and pageviews? Bounce rate vs Exit rate? Check out this beginner’s guide to Google Analytics terminology to help you out.

A bot, a dog, a gorilla, an owl… and some mucky jeans. Take a look at the five things Will Greenwood decided would be worth sharing from the last week or so.

With proper planning and careful preparation your customer feedback campaign will generate useful and meaningful data that you can use to fuel tests to improve your website’s conversion rate.

https has been confirmed as a ranking signal by Google for some time, but is it worth making the switch, and will it actually improve visibility?

The Digital Brew : Episode 3. We chat to Tom Bloomfield about how digital has changed the way that people buy and sell houses.

The big TV debate (or not?), good and bad ad campaigns, investement madness and syncronised swimming. It must be My Five time.

Highlights from Google’s latest webspam report, including website hacking, sneaky redirects, and 9 million manual actions.