Author: Libby Bearman

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  • The Thank You page – the landing page that marketing forgot

    Conversions don’t end at the Thank You page. In fact, the humble thank you page could be the beginning of a long term business relationship. Find out how.

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  • Using Quora for Content Marketing

    Writer’s block? Try Quora for ideation and inspiration. Find your next blogging topic or discover a new content-sharing platform.

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  • My Five #202

    Another week, another My Five… and another messaging app. Find out what Google’s been up to and enjoy the latest social media burn with this week’s round up.

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  • Is Personalisation the Answer to Facebook’s Trending Topics Disaster?

    Facebook Trending Topics has seen some disasters after ditching its news curators. Can personalisation save it from becoming utterly useless?

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  • My Five #196

    International Cat Day, the Olympics and the sad demise of a worm named William, read all about it in this week’s MyFive

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  • Tips and tricks for marketing to kids

    School’s out for summer, so parents are looking for activities for the kids. How do businesses successfully market to kids as well as reach parents?

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  • Stolen Content: How to spot it and how to deal with it

    Stolen content and plagiarism is ruining the internet. Here’s how to spot the Melania Trumps of this world and take the power back.

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  • Corporate Video and Content Marketing

    If you’re thinking of expanding your video content marketing, consider your goals and choose your angle wisely. Not all corporate video is created equal.

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  • Building an email marketing list full of nobodies

    Respect the visitors to your site and stop demanding their email address to access your content and features. Email marketing should never be pushy.

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  • How to deal with inconclusive CRO tests

    Not all CRO testing is created equal. If you’ve found yourself dealing with an inconclusive split test, don’t get disheartened; learn from your results.

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  • My Five #184

    Twitter chimp(s), a LinkedIn hack and funny faces in this week’s My Five round up courtesy of Libby Bearman. Have wonderful weekend! #MyFive

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  • CRO when traffic’s low

    How to conduct effective conversion rate optimisation on low traffic sites. None of this “I can’t do CRO because my traffic’s too low” stuff! No excuses!

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