Author: Joe Friedlein

The Brits are obsessed with the weather. I am obsessed with data visualisation. I explore how these two worlds can collide and why heatmaps cannot always be trusted.

An interview is a two way exchange and should be fun. What does it take to impress at an interview at a marketing agency?

They think it is all over…. It is now! Farewell dear friends. Adieu. Au Revoir. Auf Wiedersehen. Announcing the end of an era.

What will the Muskification of Twitter actually mean? Why is there such a reaction against the spectre of the return of freedom of speech?

Some new featured snippets, a plea / warning from Instagram but also a lot of focus on who we can trust online in this week’s My Five.

Why do I break out in a cold sweat whenever I think about GA4? The news is bad. Very bad.

A bit of a political My Five this week. Some soul searching on the ‘truth’ and reflection about the virtualisation of our future, plus a legendary tweet from a footballer.

Geek alert! The new URL inspection API is a welcome new addition to the already excellent Google Search Console.

Good news from Google Search Console saves this week’s My Five from being fairly ragey against all sorts of machines.

2021 will probably not go down as a great vintage. What does Google search data tell us about the state of the world this year?

A few confessions to make in this My Five. What has caught Joe’s eye on his digital travels this week?

What is page experience? Google confirms that desktop page experience is arriving in early 2022. What does it mean and why should you care?