Author: Joe Friedlein
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Is SEO dead (again!)?
How some interviews have left me questioning whether SEO may actually be dead.
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How AIOs are reshaping click-through rates
Are AI Overviews an SEO apocalypse or a new opportunity?
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Search Console looks beyond websites
A quick look at a new report that Google has announced for Search Console.
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Why SEO is like managing England at the world cup
It is time for another one of my wacky SEO comparisons.
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GEO vs SEO: Is AI Search Really a New Discipline?
The oracle has spoken. What does Google have to say about AI search?
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Use AI at your peril
It is fight time. Claude vs. ChatGPT. Which should you use to replace your design team?
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The slow erosion of my trust in Google Search Console
Is this the start of the end for one of my favourite data sources?
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Google’s new patent : genius or overreach?
Does a new Google patent confirm a bleak future for human creativity?
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The evolution of vibe coding
What is vibe coding and does it actually work? A personal experience.
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Google software is like IKEA furniture: great marketing, missing screws
The misery of Uncaught ReferenceError: gtag is not defined
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