Digital Marketing Blog

What’s happening in the world of digital marketing?

The latest news from the world of digital, along with insights, opinions and practical tips.

  • My Five #243

    A rocky week for US politics, a terrifying look into the secret things people Google, and a meaty delicacy all feature in this week’s #MyFive.

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  • The pros and cons of creating niche content

    Is your bread and butter content turning stale? Maybe you should consider creating content outside of your niche.

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  • Re-engaging the distracted user

    People’s lives are distracting. It’s unavoidable. But how do you make visitors come back to your site when they’re no longer distracted?

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  • My Five #242

    Punny business names, a towel thief, and hilarious handshake blooper – it’s all in this week’s My Five!

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  • Top tips for successful content curation on social media

    Making sure your social media feeds are full of relevant, interesting information can be tough – social media content curation is here to help.

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  • AdWords Editor 12 is available to download now

    AdWords Editor 12 is now available to download with a slightly new look and a new custom rules section that highlights where campaigns don’t align with Google’s best practices.

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  • My Five #241

    Artificial intelligence, a lack of intelligence, an intelligent young man, a huge fine and crack cocaine – it must be MyFive time.

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  • Artificial intelligence and email marketing

    The Digital Brew : Episode 5. We chat to Parry Malm about what artificial intelligence really means and how it can be used to turbo charge your email marketing.

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  • The three Cs of AdWords – create, complement, capture

    This week, Google went back to basics in its bi-weekly Elevenses stream, covering three important components that make great ad groups.

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  • What is Semantics and how does it affect SEO?

    Crafting content with semantics in mind is integral to SEO strategy success. If you’re not already writing your copy like this, now is the time to start!

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  • My Five #240

    We’ve had a heatwave this week, and there are plenty of hot topics in our My Five too. Whatsapp is on the rise, Google gets recruiting, and dogs get to work.

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  • Mobile-first Indexing: what, why, when?

    Mobile-first is coming, is your site ready?

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