Digital Marketing Blog

What’s happening in the world of digital marketing?

The latest news from the world of digital, along with insights, opinions and practical tips.

  • My Five #186

    This week’s emojinal My Five says goodbye to Harambe the gorilla, and has a giggle at Waitrose. There’s talk about money laundry-ing and then Chewbacca goes to school.

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  • Announcing Google Data Studio: a free, new, data visualisation product

    May 2016 Google Performance Summit review part II. Google announces the launch of Data Studio; a free, new, data visualization product.

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  • Changes to AdWords bid strategy and text ads on the way

    In the May 2016 Google Performance Summit, some significant changes to AdWords were announced during the ‘Google Ads & Analytics Innovations Keynote’

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  • My Five #185

    A blow for camp Brexit, some serious turtle power, barking mad latex clad chaps, towels, and a Google summit all feature in this week’s #MyFive.

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  • How to deal with inconclusive CRO tests

    Not all CRO testing is created equal. If you’ve found yourself dealing with an inconclusive split test, don’t get disheartened; learn from your results.

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  • Being Social? Length Matters

    According to Buffer, the internet is a zoo. Let’s see how the much the ideal content length has changed in the last couple of years.

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  • My Five #184

    Twitter chimp(s), a LinkedIn hack and funny faces in this week’s My Five round up courtesy of Libby Bearman. Have wonderful weekend! #MyFive

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  • What are Featured Snippets?

    What are featured snippets and how can brands ensure they will benefit from them? A roundup of Rob Bucci’s BrightonSEO talk reveals all

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  • Google AdWords Editor Hacks

    Are you fully up to speed with Google AdWords Editor? Here are my top tips to help make it the go-to tool for editing and creating your AdWords campaigns.

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  • My Five #183

    A few insights from the world this week; #BringBackTheBlue, Amazon Video Direct, Facebook’s Moments App, lack of interaction with Facebook’s reactions, and finally a little test to see if you are as smart as a 10 year old

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  • Does deeper integration of search console & analytics herald the arrival of penguin 4.0?

    Why has Google decided that it no longer needs to protect the privacy of its searchers?

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  • Understanding the importance of dynamic remarketing

    The Hangout on Air series “Elevenses” covers an understanding of dynamic remarketing as we ask about it’s importance and how it can be utilised towards you marketing goals.

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