Digital Marketing Blog

What’s happening in the world of digital marketing?

The latest news from the world of digital, along with insights, opinions and practical tips.

  • Social media ad spend on the rise

    Sponsored videos, promoted tweets and facebook ads: Social media ad spend s on the rise, but will the click through rates increase too?

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    Joe Friedlein

  • New search engine Blekko aims to ‘slash’ spam

    Blekko’s “slash tag” aims to enhance vertical search – great for specific search, but it’s no Google Killer!

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    Joe Friedlein

  • Browser Media backs Help for Heroes

    Browser Media, a Colchester based SEO / Online marketing agency, announces support for Help for Heroes. A pledge to donate 10% of new business profit during the 16th Air Assault Brigade’s current deployment to Afghanistan.

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    Joe Friedlein

  • The dust settles on Google Instant

    Less than a week on and it seems Google Instant increases impressions and CTR, but is this functionality applicable to all search queries?

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    Joe Friedlein

  • Google Instant – would you like it caffeinated sir?

    Google to speed up the rate at which we search with updated SERPs as you type. Will this prove valuable or distracting? Have you seen it yet?

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    Joe Friedlein

  • Eric Schmidt outlines a speedy future for Google

    Never underestimate the importance of fast – Eric Schmidt talks technological advances, personalised search & mobile growth. See the keynote.

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    Joe Friedlein

  • A step backwards for Google?

    Evidence suggests multiple results for the same domain in SERPs – but only in the US. Is this a good thing? Should one site dominate search?

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    Joe Friedlein

  • Recruiting again…

    SEO experience? Looking to work in a friendly, fast-paced environment? Got what it takes to excel as an SEO Manager? Get in touch today!

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    Joe Friedlein

  • Google’s updated keyword tool makes it out of beta

    Our obsession with Keyword Research continues: Beta trials of Google’s new keyword tool are coming to an end and the new design is great.

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    Joe Friedlein

  • Is this Google’s annus horriblis?

    Development of Google Wave comes to an end. But Why? Were we not ready for it, or was the collaboration tool just too complicated to use?

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    Joe Friedlein

  • What is the difference between SEO and PR?

    SEO today calls for a blend of technical and marketing knowledge but a ‘PR Brain’ should help you identify content worth shouting about.

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    Joe Friedlein

  • SMEs failing at SEO

    SEO SOS: The State of UK Business Websites 2010 study shows SMEs are failing when it comes to SEO – 12% of sites aren’t even being indexed!

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    Joe Friedlein