Author: Lisa Haynes

Lisa Haynes avatar
  • 3 tips for marketing to short attention spans

    Is it possible to boost audience engagement on your content when you’re up against dwindling attention spans? Read these top tips to find out.

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  • Content marketing in a world of wearables

    Do wearables really have the power to change how we think about content marketing, and what impact might this have on our approach?

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  • How are brands using live stream as part of their content marketing strategies?

    Along with a spattering of creativity, incorporating live stream video into your content marketing strategy can help you get miles ahead of your competition.

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  • Live stream video content marketing

    Live stream video is ‘the future of social media’, but what are the pros and cons of using the medium as part of your content marketing strategy?

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  • 7 SEO exercises for healthy campaign gains

    7 ways that running a successful SEO campaign is similar to the discipline of exercising your body in the gym. Dust off your keyboard – it’s time to train.

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  • My Five #208

    Facebook stalking, Twitter trolling, talking money, birthday celebrations, and scary pets. It’s time for My Five.

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  • The State of Inbound in 2016

    Where is inbound marketing at in 2016? A look at HubSpot’s State of Inbound report reveals the top trends, challenges, and strategies.

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  • My Five #199

    The birth of Google Doodle, the death of YouTube, and a snakey stunt, it’s all in this week’s My Five, if you’ve got the time (and money) to read it.

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  • Building an effective, thorough (but not boring) FAQ page

    A good FAQ page can help brands achieve their goals. Check out these top tips for making sure your FAQ page leaves no questions unanswered.

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  • Social Media Strategy

    By adopting an effective social media strategy, any brand has the potential to grow their audience and gain ground against their competition.

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  • Why does content ‘go viral’?

    Are there any similarities in the type of content that goes viral? Or are we just getting too emotional?

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  • Five internet trends of 2016

    Mary Meeker has released her internet trends report of 2016; expect big changes in search, nods toward a mobile-first marketplace, and the rise in ad-blocking leading to better ad-making.

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