3 tips for marketing to short attention spans

Is it possible to boost audience engagement on your content when you’re up against dwindling attention spans? Read these top tips to find out.

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Content marketing in a world of wearables

Do wearables really have the power to change how we think about content marketing, and what impact might this have on our approach?

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Live stream video content marketing

Live stream video is ‘the future of social media’, but what are the pros and cons of using the medium as part of your content marketing strategy?

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7 SEO exercises for healthy campaign gains

7 ways that running a successful SEO campaign is similar to the discipline of exercising your body in the gym. Dust off your keyboard – it’s time to train.

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My Five #208

Facebook stalking, Twitter trolling, talking money, birthday celebrations, and scary pets. It’s time for My Five.

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The State of Inbound in 2016

Where is inbound marketing at in 2016? A look at HubSpot’s State of Inbound report reveals the top trends, challenges, and strategies.

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My Five #199

The birth of Google Doodle, the death of YouTube, and a snakey stunt, it’s all in this week’s My Five, if you’ve got the time (and money) to read it.

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Social Media Strategy

By adopting an effective social media strategy, any brand has the potential to grow their audience and gain ground against their competition.

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Why does content ‘go viral’?

Are there any similarities in the type of content that goes viral? Or are we just getting too emotional?

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Five internet trends of 2016

Mary Meeker has released her internet trends report of 2016; expect big changes in search, nods toward a mobile-first marketplace, and the rise in ad-blocking leading to better ad-making.

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