Author: Kerry Sheahan

Kerry Sheahan
Following a degree in English and Fine Art, I’ve spent the past 14 years in digital agencies. While I dabble in most channels, the crossover between content, SEO and digital PR is where I’m happiest. When I’m not chasing down a link, you’ll find me glass painting or gravitating towards the coast – often with a pasty in hand!

  • 6 factors that impact the value of your links

    Not all links were created equal. From the position of your link to who you link out to, we share six factors that can impact the power of a link.

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    Kerry Sheahan

  • My Five #416

    Tech giants are feeling generous in this week’s My Five. Facebook reluctantly agrees to pay publishers for content, and Google expands its Maps and Google My Business options. Meanwhile, Spotify shames the nation for its music choices.

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    Kerry Sheahan

  • My Five #412

    The season of goodwill is upon us. Burger King drops its beef with McDonald’s, and LinkedIn creates a helpful tool for job seekers in this week’s My Five.

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    Kerry Sheahan

  • 6 Creative ways to do keyword research

    From Wikipedia to search bar data, we share 6 unsuspecting keyword research aids, backed up with a cameo appearance from Google Search Console.

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    Kerry Sheahan

  • My Five #407

    This week’s My Five is all about the free goods – free Google Shopping listings, free carrots, the freedom to message between Facebook and Instagram…. what more could you want?!

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    Kerry Sheahan

  • 9 tips to spice up your email subject lines

    Increase your email open rates with our 9 tips on improving your subject lines, from split testing, to emoji use, to optimal character limits.

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    Kerry Sheahan

  • 5 tools for content inspiration

    We share 5 of our favourite content inspiration tools, for sourcing topics and using data, including Google Search Console, Answer The Public and Buzzsumo.

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    Kerry Sheahan

  • My Five #400

    As if temperatures weren’t rising enough, this week saw the heat crank up a notch in the battle of the brands. Instagram takes on TikTok, whilst Evian schools Coors Light on branding. It must be time for My Five!

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    Kerry Sheahan