It’s a social and search engine heavy My Five this week, with changes to Instagram targeting, a new link spam algorithm update and clarification around redirects.
Author: Kerry Sheahan
Since completing a degree in English and Fine Art, I’ve spent the past nine years absorbed in the world of content, SEO and digital PR. As well as helping our clients increase their digital exposure, I also focus on Browser Media’s own marketing strategy. When I’m not chasing down a link, I tend to gravitate towards the coast – often with a pasty in hand!
Getting better engagement from your outreach efforts
Earning coverage and links from authoritative, relevant websites, is obviously a huge part of SEO, but what’s not always clear, is the time, effort and strategy that goes into it. […]
My Five #442
Google treats us to a frenzy of algo updates, we wave goodbye to broad match modifier, and we might need our eyes checked, but it looks like football’s coming home.
Are outbound links good for SEO?
When it comes to SEO, inbound links get most of the attention – and rightly so – but what about outbound links? We look at how they add value to your site.
What are ‘follow’ and ‘nofollow’ links and how do they impact your SEO?
We take a look at the difference between follow and nofollow links, their impact on SEO, as well as Google’s guidelines on the matter.
My Five #436
SEOs can’t agree on H1 tags, we get a new Schema markup tool, and Core Web Vital scores are low ahead of the Page Experience update, in this week’s My Five.
Three pieces of SEO data PRs should be using
There’s much discourse about the connection between PR and SEO but all too often these departments work in silo. Here’s the SEO data PR pros should be using.
My Five #431
In this week’s My Five, Facebook takes away Analytics, Google Search Console gives us regex filters, and we celebrate 16 years of Yahoo! Answers.
How to write the best content brief
From your brand guidelines and USPs, to audience personas and keyword research, here’s what you should be including in your content briefs.
My Five #425
In this week’s My Five, the Aussie tech giants war rages on (Google backs down, Facebook doesn’t) meanwhile Trustpilot leads the battle against fake reviews.
What Wikipedia can teach us about internal linking
As Wikipedia turns 20, we take a look at what SEOs can learn from the online encyclopaedia when it comes to internal linking, from structure, to anchor text.
My Five #421
Privacy squabbles continue, Google flexes its power, and the internet falls in love with a pair of recycled mittens in this week’s My Five.