Author: Ali Cort
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Vanity metrics and why we may say no
Are you asking yourself the right questions about how your website is performing or simply looking at vanity metrics?
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High street travel agents should embrace online in store
As tumbleweed rolls through the high street travel agents, you have to question what it will take to get you back in-store. Is embracing the digital age the solution?
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‘How to kiss?’ replaces ‘How to snog?’ on Google Zeitgeist 2012
Google publishes its annual zeitgeist. Kissing is the new snogging. Euro 2012 beats the Olympics. Can you even remember the Euro 2012 tournament?
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My Five #7
This week’s My Five My Five features five great digital campaigns that use calendar dates as their hook.
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ALLOW social media insurance and reverse SEO
ALLOW, a British company, launches social media insurance to protect the online reputation of businesses and individuals. No cash but offers reverse SEO.
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MacDonald’s Blogger Outreach Criticism Reviewed
MacDonald’s finds itself in hot water over is blogger outreach programme. Nice idea but not executed properly?
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UK’s 10 largest retailers showing no obvious preparation for the EU cookie directive
May the 26th is coming! The EU cookie directive is near… What are the UK’s top 10 ecommerce sites doing about it?
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SEO implications of the NLA vs. Meltwater & PRCA case
An SEO / PR hybrid’s view of the NLA vs. Meltwater & PRCA case. What does Andrew Hughes (from the NLA) have to say about the matter?
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Grumpy old woman’s guide to Christmas shopping
Best practice e-commerce tips – thoughts from a grumpy old women at Christmas.
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Blackberry’s Black Monday (Tuesday and Wednesday) – What would Browser Media have done?
Blackberry has had a torrid week. S##T happens, but it is how you deal with it that really matters. Blackberry have shown us how not to do it. Here are some some suggestions of how they may have handled the crisis.
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