Author: Ali Cort

A financial PR career beckoned after graduating in music from Durham and a stint at PwC. I have been at the coal face of client management for over two decades. I ensure that we demonstrate efficiency, tenacity and great commercial creativity for our clients. I moonlight at Browser Media (as a mother of two young sons).
Website case studies

Types of case studies

What types of case studies should you consider for your website and what’s the difference between them?

Ali Cort

Case studies on websites

Getting case studies website-ready can be the bane of many marketing departments’ lives but is the hassle worth it? We think so!

Ali Cort

Seasonality and organic traffic

Understanding seasonality in search traffic can help you plan strategically for your business. Here’s how to get to grips with MoM and YoY traffic.

Ali Cort

QR codes for marketing

Ever wondered how to use QR codes for marketing? Read on to find out when and how to deploy QR codes successfully for marketing campaigns.

Ali Cort

Press release example

What is an example of a good press release, what should typically be included (and what shouldn’t)?

Ali Cort

Can you take a break from SEO?

Has your site got gremlins in the system and other nasties? We take a look at the dangers of simply stopping your SEO activity.

Ali Cort