Digital Marketing Blog

What’s happening in the world of digital marketing?

The latest news from the world of digital, along with insights, opinions and practical tips.

  • All you need to know about Pinterest’s Promoted Pins

    Are you using the new promoted pins available on Pinterest to get more exposure for your important pins and drive traffic to your website? Here’s my guide to setting up a campaign.

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  • My Five #188

    In this week’s My Five, we mind our manners, share our photos and point out our flaws. Plus: Will Google and Twitter get hitched?

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  • 2016 Summer of Sport

    Capturing Seasonal Opportunities Pt II – Google’s HoA series Elevenses takes advantage of the large sporting events happening this summer

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  • Building an email marketing list full of nobodies

    Respect the visitors to your site and stop demanding their email address to access your content and features. Email marketing should never be pushy.

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  • My Five #187

    Noel’s magic box, a broken box, Fat Axl, Amazon Fresh launches in London and a great street prank. It is MyFive time!

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  • Local Business? There Are New Local SEO Tips For You

    Now is the time to get on board. Google updates; another neat guide to help businesses appear in location-based searches.

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  • Five internet trends of 2016

    Mary Meeker has released her internet trends report of 2016; expect big changes in search, nods toward a mobile-first marketplace, and the rise in ad-blocking leading to better ad-making.

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  • My Five #186

    This week’s emojinal My Five says goodbye to Harambe the gorilla, and has a giggle at Waitrose. There’s talk about money laundry-ing and then Chewbacca goes to school.

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  • Announcing Google Data Studio: a free, new, data visualisation product

    May 2016 Google Performance Summit review part II. Google announces the launch of Data Studio; a free, new, data visualization product.

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  • Changes to AdWords bid strategy and text ads on the way

    In the May 2016 Google Performance Summit, some significant changes to AdWords were announced during the ‘Google Ads & Analytics Innovations Keynote’

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  • My Five #185

    A blow for camp Brexit, some serious turtle power, barking mad latex clad chaps, towels, and a Google summit all feature in this week’s #MyFive.

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  • How to deal with inconclusive CRO tests

    Not all CRO testing is created equal. If you’ve found yourself dealing with an inconclusive split test, don’t get disheartened; learn from your results.

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