Digital Marketing Blog

What’s happening in the world of digital marketing?

The latest news from the world of digital, along with insights, opinions and practical tips.

  • Being Social? Length Matters

    According to Buffer, the internet is a zoo. Let’s see how the much the ideal content length has changed in the last couple of years.

    |

  • My Five #184

    Twitter chimp(s), a LinkedIn hack and funny faces in this week’s My Five round up courtesy of Libby Bearman. Have wonderful weekend! #MyFive

    |

  • What are Featured Snippets?

    What are featured snippets and how can brands ensure they will benefit from them? A roundup of Rob Bucci’s BrightonSEO talk reveals all

    |

  • Google AdWords Editor Hacks

    Are you fully up to speed with Google AdWords Editor? Here are my top tips to help make it the go-to tool for editing and creating your AdWords campaigns.

    |

  • My Five #183

    A few insights from the world this week; #BringBackTheBlue, Amazon Video Direct, Facebook’s Moments App, lack of interaction with Facebook’s reactions, and finally a little test to see if you are as smart as a 10 year old

    |

  • Does deeper integration of search console & analytics herald the arrival of penguin 4.0?

    Why has Google decided that it no longer needs to protect the privacy of its searchers?

    |

  • Understanding the importance of dynamic remarketing

    The Hangout on Air series “Elevenses” covers an understanding of dynamic remarketing as we ask about it’s importance and how it can be utilised towards you marketing goals.

    |

  • What is negative SEO, and how can I prevent it?

    Put simply, negative SEO is a way of using tactics that can harm your website in the hope that how it performs in organic search is affected. Find out what to do if you do fall victim to an attack.

    |

  • My Five #181

    Cute dogs, stereotypes, more cute dogs, a flying pink unicorn, and a juddering climax to roundup this week’s My Five.

    |

  • Guest Blogging: Curating Content

    Executed with caution and common sense, guest blogging is still an effective method to build awareness and attract new traffic to your site.

    |

  • Google launches six-second Bumper ads

    Blink and you’ll miss these new super-short video ads just launched by Google. The new Bumper ads are just six-seconds long, but is that long enough catch a consumer’s attention?

    |

  • My Five #180

    Featured in My Five this week; Penguin 4.0, Tom Daley’s trunks, Homeless Jesus and other feel good stories from the internet this week.

    |