Digital Marketing Blog

What’s happening in the world of digital marketing?

The latest news from the world of digital, along with insights, opinions and practical tips.

  • The 8-step PPC campaign plan

    “If you fail to plan, you are planning to fail” Don’t fail at managing paid search – plan, plan, plan.

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  • My Five #141

    This week Ali talks SEO, online shopping and what’s on the telly in My Five – a round up of interesting things that caught our attention.

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  • 5 tips to improve email marketing conversion rate

    Do you use email marketing in your overall digital marketing strategy? Here’s some testing tips to increase your email marketing conversions

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  • Using forums to inspire content

    Looking for some content inspiration? Start by listening to your audience.

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  • My Five #140

    See our round up of overhauls, attacks and backlashes on social media in this week’s My Five. Plus, did you ever play a tortilla?

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  • Making the most of your content

    Put a whole load of effort into some great content only to see it fall flat? Here’s what to do next.

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  • Google and the Knowledge Vault

    The Knowledge Vault form Google’s fact-checker-bots could change the state of search. Bye bye backlink profiles, hello quality content.

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  • My Five #139

    A chat about the weather, some musical opinions and a singing zebra. Ducking hell, it must be My Five.

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  • Google makes more improvements for advertisers using mobile

    Do you ever accidentally click on image ads when browsing on your mobile? Hopefully these latest updates from Google will make that a thing of the past.

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  • Case Studies and Conversion Rate Optimisation

    Some conversion rate optimisation testing ideas for your website’s case studies or testimonials. Good examples and tests you can run today.

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  • My Five #138

    A super-punny My Five this week including football mascots, publicity stunts and curious artwork. Prepare to be entertained.

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  • Facebook No Longer Needs Faces

    That’s right. Facebook can now recognise your body language! With an 83% accuracy rate, your posture, pose and characteristics are under scrutiny/

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