Digital Marketing Blog

What’s happening in the world of digital marketing?

The latest news from the world of digital, along with insights, opinions and practical tips.

  • Content Marketing: Why BLOG doesn’t equal TRAFFIC

    Worried your blog’s not bringing home the bacon? Ask yourself these 3 questions and understand why blogging doesn’t always equal traffic.

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  • My Five #145

    Abc.wtf? Find out more about Google’s new parent company, Tinder’s rage at Vanity Fair and hilarious baby pictures to keep you laughing till the weekend – it’s MyFive time!

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  • Email: Choose Your Words Carefully

    Are you using the right words to appeal to your audience? Here’s a quick guide of what – and what not – to say.

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  • Changes to Google Shopping Feed Specification are Coming

    From Froogle, to Google Product Search, to PLAs, Google Shopping’s taken many forms. Now? GTINs, UPIs and detailed product attributes, oh my.

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  • My Five #144

    A murdered robot, predictions from Back to the Future coming true, and the mystery of what happened to the dinosaurs solved in this week’s My 5.

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  • New enhancements to mobile shopping ads

    How is Google mobile search changing for those I-want-to-know, I want-to-go, and I want-to-buy moments? Find out here…

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  • Five ways Rent the Runway is using persuasive psychological triggers like a boss

    5 ways Rent the Runway is using persuasion principles and psychological triggers to enhance user experience and encourage conversions.

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  • My Five #143

    Innovative marketing, industry insight and the end of British Summer Time all feature in this week’s My Five from Browser Media.

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  • Chef: A Social Media Synopsis

    A pseudo-review of the 2014 film Chef, and how the success of its characters is all thanks to social media

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  • Google to disable the Autocomplete API – R.I.P. keyword research tools?

    The Google Autocomplete API allowed developers to create a range of useful tools and websites. But that is all about to end.

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  • My Five #142

    Great videos in the week’s My Five. Joe’s round up includes sun, surf and beers – with an entertaining but enlightening CNN clip to boot.

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  • Google Seach Analytics is almost awesome

    Three reasons why Google’s new Search Analytics tool is good but not perfect.

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