Digital Marketing Blog

Bounce rate is an important metric in Google Analytics but how well do you understand the figures? Here is everything you need to know to understand bounce rate.

A week of .edu links overload, hiding like counts, Pinterest might surprise you, the rise and rise of e-groceries and *that* spiderman meme….

Throughout the pandemic, many brands recognised the basic human desire to forge and maintain connections – and have been able to capitalise on it as a result.

New Google shopping features, updates to Twitter’s verification process, Facebook moves into PPV sports events, and a helpful woof, time for My Five.

We take a look at the difference between follow and nofollow links, their impact on SEO, as well as Google’s guidelines on the matter.

SEOs can’t agree on H1 tags, we get a new Schema markup tool, and Core Web Vital scores are low ahead of the Page Experience update, in this week’s My Five.

Why, as a self-confessed dataphile, I find the slides used in the Gov coronavirus briefings so incredibly painful. Is data always the gospel truth?

Google Ads scams, a metalcore band, and Trump launching his own social media platform (sort of). It’s all in this week’s My Five.

The popularity of TikTok has boomed over the past few years. Here we take a look at everything you need to know when planning a TikTok marketing strategy.

Rage against the (mainstream media) machine, a great domain buy and some good old traditional SEO are on the menu in this week’s MyFive.

Since the dawn of virtual assistants, voice search has seen a dramatic rise. We take a look at everything you need to know about SEO for voice search in 2021.

Google shows the beautiful game a red card, MI5 joins Instagram, supermarkets argue over caterpillars, and we ask is FLOC a flop? All in this week’s My Five.