Digital Marketing Blog

Black Friday is now the biggest online shopping day of the year. So, what can online retailers do to prepare themselves in the next few weeks?

A Monumental My Five from Lisa this week – Twitter Polls, Google gets fooled, Back to the Future Day and some new monumental apps.

New to Google Analytics? Here’s a top-level overview of the standard reporting. Don’t let the jargon prevent you from understanding user behaviour!

Don’t forget your research. Here’s a step by step guide on how to do keyword research using Google’s keyword planner

A Google-y My Five this week. From killing link networks to bringing Street View to life, it’s been a busy week for the search engine giant

Like it or not, holidays are coming. Optimise your site for online shopping at Christmas with these inbound marketing ideas.

Find out why you need to find and fix any 404 error you find on your site using Search Console and other handy tools. 404 errors be gone!

For a round up of this week in inbound marketing, all you need is My Five. This week: Facebook, iPhones and an American opinion of England

Are you committing these product description sins? Find out how to write persuasive, seductive, irresistible product descriptions that sell.

Want to find out how to optimise your WordPress blog posts AND learn about musical fruit at the same time? You’re in the right place.

Facebook crashing, Google on tap, the geordie hacka, GoPro armed lemmings and our beautiful planet – it can only be another glorious smorgasbord of MyFive favourites!

Discover more about Google’s infamous quality score from Google’s perspective plus some tips for improving yours.