The latest news from the world of digital, along with insights, opinions and practical tips.

Should you be worried about a Google Core Algorithm update? What do we know about the March 2024 update?
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Spoiler alert: you can have more than one.
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Salsify’s latest research looks into the consumer buying journey, highlighting trends for brands to leverage in their 2024 e-commerce strategies.
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What is Google’s core update in March 2023 and how does it affect SEO?
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How to engage with your audience and grow your brand.
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New transparency is coming around Search Partners and the option to exclude placements for Performance Max campaigns.
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Are you seeing a lot of ‘Other’ search term data in your Google Ads campaigns? Here’s why, and what (to an extent) you can do about it.
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Naturally, the wording of a holding statement is subject to scrutiny so it’s important to get it right. Here are some tips.
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OpenAI has announced a new feature for its chatbot: ChatGPT Memory. Here’s everything you need to know about the upcoming changes to the AI.
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What is an example of a good press release, what should typically be included (and what shouldn’t)?
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I must confess. My last blog post was not actually written by me. It was AI content. Did it work?
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