Author: Victoria Spall

Can you sort the real news from the fake? Neither can hundreds of thousands of people, and it’s causing big issues for digital marketers.

Monopoly, Mario and Michael Jackson faking that he knows how to fly a jetpack. Multiple childhood memories destroyed in this week’s #MyFive.

There is a lot to be said for the pages some businesses class as ‘boring’, like FAQ pages, about pages, and 404 pages. Improve them for UX wins.

In the final part of our FinTech series, Victoria shares a marketing strategy for growth that will engage your audience, and make the most of your traffic.

FinTech is a booming industry – but both startups and those more established are finding themselves engaged in a struggle to get noticed. Find out how to stand out in our three part series on digital marketing for FinTechs.

Shoppers have already begun to splash the cash ahead of the festive season. Check out our SEO and PPC tips to give your brand a boost online.

Say hi to Google’s latest ‘mobile-first’ innovation – Adwords Message Extensions. How can advertisers benefit from them, and how easy is it to set them up?

1 hundred thousand euros, 2 Twitter fails, the start of WW3, the end of 4Chan, and 5 great things about Google Pixel – all in this week’s #MyFive.

According to Google, Accelerated Mobile Pages (AMP) are being given expanded exposure in mobile SERPs. How could your website benefit?

The Internet has changed a lot over the years, and while online marketing may have become more sophisticated, many of the principles remain the same.

Copycats, cats that are hard to spot, dead cats, dyed dogs, and two things about cows. It’s all in this week’s unintentionally animal-themed MyFive

As mobile search continues to increase, Google is set to roll out some fabby new features to help users and advertisers meet this demand.