Author: Joe Friedlein

Joe Friedlein
RAF scholar, PwC accountant, web 1.0 veteran – I have been there, got the T-shirt and am now the office’s resident geriatric. Having been involved with the web since the days of ‘new media’, I fell in love with search & founded Browser Media in 2005. Outside work, I love being in the big outdoors (ideally Pembrokeshire) with the dog.

  • Dear Matt Cutts…

    An open letter to Matt Cutts and Google’s search quality team. Please would you explain why material prepared to support a reinclusion request is not viewed as part of that process?

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    Joe Friedlein

  • And the winner is…

    The Browser Media Fantasy Football League – much more exciting that the ‘real’ premier league! Who won?

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    Joe Friedlein

  • London 2012 – the social games

    Olympic bosses are encouraging athletes to embrace social media throughout the duration of the games. A recipe for disaster?

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    Joe Friedlein

  • Tablets rocking the mobile world (again)

    Yet another report shows the importance of the iPad in ‘mobile’ e-commerce. Is it really that surprising to see high revenue stats when Google Analytics counts it as a mobile device? Why is a lap top not a mobile device?

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    Joe Friedlein

  • Negative SEO or Google just getting it (painfully) wrong?

    Is it possible to be penalised by Google for doing good work? Why has our site been hit after producing good content?

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    Joe Friedlein

  • Google planning to penalise sites with ‘too much SEO’

    During a recent panel event at SXSW it was revealed by Google’s Matt Cutts that Google is working on penalising sites that are ‘over-optimised’.

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    Joe Friedlein

  • EU cookie law is a bad thing, say 82% of digital marketers

    The new EU cookie law is due to roll out on May 26. What does it mean for website owners?

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    Joe Friedlein

  • 2012 – the year of mobile?

    Bored of hearing how this is the year for mobile search? Me too. Here is some evidence to suggest that it is perhaps now time to take note.

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    Joe Friedlein

  • 60 Seconds With…

    Matt Taylor from Action Cameras shares his experiences of operating across multiple countries and how to use social media successfully. Want to sell abroad? Understand the cultural variations across Europe? Essential reading…

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    Joe Friedlein

  • Getting naked – is it a northern thing?

    Digital Ski is a ‘digital summit’ organised by Econsultancy. Lucky Joe Friedlein gets to go skiing each year and mingle with the UK’s finest digital talent. What went down in 2012?

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    Joe Friedlein

  • The increasing importance of mobile Internet for retailers

    Research produced by On Device shows that a staggering 60% of respondents have used mobile Internet whilst in stores, whilst 78% would use free wi-fi in stores if offered to them.

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    Joe Friedlein

  • What do we have to do to get you to speak to us?!

    Google Analytics Top Conversion Paths report – what does it tell us and why doesn’t anybody want to speak to us?! We don’t bite…

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    Joe Friedlein