Digital Marketing Blog

What’s happening in the world of digital marketing?

The latest news from the world of digital, along with insights, opinions and practical tips.

  • A chat about bots

    The rise and return of the bot. Get ready to see branded chatbots, the interactive software that helps users get things done.

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  • My Five #177

    Swifty, raccoon noises, Scunthorpe, racing balls and why Google isn’t a search engine. It’s all in this week’s My Five.

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  • Influencer Marketing: The new king of content

    The Shelf’s insightful infographic walks through all of the high level points you need to know about influencer marketing

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  • SEO Competitor Analysis – Part Two

    Find out how to conduct a SEO competitor analysis to help you identify opportunities in your niche and beat the competition!

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  • My Five #176

    Twitching, Tweeting and April Fools all feature in this week’s My Five. Plus: Find out which meme FunnyStatus has dubbed master of memes.

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  • Five Google Analytics reporting features you might be missing

    Google Analytics reports reveal how a site is performing. Here’s 5 reporting features that every website owner should enable for insight into user behaviour

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  • What is the deal with clickbait?

    From sensationalist headlines to truth-stretching content, will clickbait ever go away?

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  • My Five #175

    Featured in My Five this week; Twitter, Twitter again, Facebook’s Safety Check feature and a naughty cat plus other general silliness from the internet this week.

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  • Which industries should be prepared for Easter?

    Easter is an important period for Home & Garden and Travel related businesses, with big spikes in search expected. Are you ready for the increase?

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  • Instagram’s new algorithmic timeline

    The change to the Instagram timeline has sparked debate, but what will moving away from a chronological feed mean for users?

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  • My Five #174

    This week’s My Five features updates from Google, creepy notes, inequality, and not one, but two terrifying yellow characters for your enjoyment. Shazam!

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  • Google Removing PageRank from its Toolbar

    Does Google removing PageRank from its toolbar really make a difference in terms of SEO and inbound marketing? Could it spell the end of link spam?

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