Digital Marketing Blog

What will Google’s New BUY Button in PLAs and the new YouTube TrueView ads mean for organic Click Through Rate and the future of instream videos?

Find out how the GIF began and why more and more organisations are using Graphics Interchange Format to reach out to their target audience

In this week’s My Five, Ali sheds light on User Experience, follows a presidential Twitter account and even has time to save the animals.

Did you notice some Google ranking changes earlier this month? Google’s latest quality update may be the reason why.

What does the growth in mobile search mean for paid search? Read on to find out what you can expect from Google AdWords in the next year…

Explaining a Cheeky Nandos, the sad demise of one of the best time-wasting websites ever, and the inappropriate use of Google map maker. It’s all in this week’s My Five!

Find out how to better understand users’ desires using Google Analytics data and Social Media Analytics to encourage conversions.

Find out how to better understand users’ desires using customer feedback and careful, granular research to encourage conversions.

Fitting tributes, a small dose of election stuff, and a deliciously awkward game show moment. Welcome to this week’s My Five!

What are you thoughts on remarketing? Is it invasive and big brother-ish or a very powerful marketing tool?

A handy checklist for understanding what it means to be ‘Mobile Friendly’ in the wake of Google’s Mobile Algorithm change.

From Facebook making an 11 year old boy’s birthday to Twitter taking on the General Election, this week’s My Five is decidedly social media-esque.