Now that Google AI Overviews (AIOs) have arrived in the UK, have the results improved, and what impact will it have on SEO?
Is the GenAI tool in Google Ads any good?
Do we need generative AI in Google Ads? I tried it out, so you don’t have to.
Google Ads introduces even more automation and AI – whether you like it or not
Google Ads has started introducing ‘Automatically Created Assets’, yet another feature literally nobody asked for. Opt in at your peril.
Google rolls out AI in SERPs in the US – and everyone hates it
Google has finally rolled out its AI-powered overview in SERPs, known as Search Generative Experiences (SGE). And it’s not going well.
The battle against social media AI spambots
As AI becomes more and more advanced, there is a new problem emerging. The rise of AI spambots taking over social media.
The next evolution of ChatGPT: a memory feature for enhanced usability
OpenAI has announced a new feature for its chatbot: ChatGPT Memory. Here’s everything you need to know about the upcoming changes to the AI.
Forgive me father, for I have sinned
I must confess. My last blog post was not actually written by me. It was AI content. Did it work?
Can (or will) AI Replace Copywriters?
Many are worried about how artificial intelligence (AI) is going to decimate ther industry. What does the future look like for copywriters?
Using Google Ads AI to set up new campaigns
Is Google’s AI chatbot any good at helping to set up a new Search ad campaign? I tried the tool in beta to find out.
What will be the main SEO trends in 2024?
What’s on the horizon for SEO in 2024? SEO professionals have shared their insights and predictions to help brands prepare for the coming year.
Can search engines tell if AI has been used to plagiarise content?
Google doesn’t seem to be able to detect content that has been scraped and then reworked using AI. Or maybe it can, and just doesn’t care. What does this mean for the SEO industry?
Meta joins the AI race with new persona chatbots
The frenzied race over AI continues with Meta announcing new AI experiences across its apps and devices, from an AI assistant to 28 unique chatbots.