Digital Marketing Blog

A business should prepare for a crisis. What role does the website have in mitigating the reputational damage during such an event?

Social media updates and dogs, it’s what My Fives are for! This week Twitter launches Communities, Facebook partners with Ray Ban, and some furry friends meet the bin man.

Third party cookies are in the process of being phased out, so what can marketers do now to plug the gap?

Most good things must come to an end… Expanded Text Ads, LinkedIn Stories, but not the public ridiculing of Matt Hancock, which remains strong. All in this week’s My Five.

Analysing social media performance can be a tough task for marketers. Here we explain everything you need to know about calculating engagement rate.

A stat attack, A.I., content fatigue, cookies, cinnamon and milk are all on the menu in this week’s My Five. Feast your eyes.

As well as the additional ranking opportunities that come from well optimised images, they also impact UX and page load times. Here are five areas to focus on.

In this week’s My Five, Twitter tests the truth, TikTok stars reveal how much moolah they are raking in, and we appreciate some cool cats.

It has been a crazy year. In most cases, not for the right reasons. What does Christmas 2021 hold in store for online retail?

Tweets, chirps, and owls… this week’s My Five is an avian-heavy one, and it’s an absolute hoot!

It’s no longer possible to add new Broad Match Modified keywords to Google Ads accounts. So what are our options?

In a social media heavy My Five, we take a look at new features from YouTube and WhatsApp as well as additional insights from Twitter and Instagram.