Digital Marketing Blog

Described by Google Analytics pro Avinash Kaushik as “the sexiest metric ever” here’s an overview of Bounce Rate.

From sheep with 6 legs to latest stats / research (with a look at parallax scrolling along the way), what has caught Joe’s eye this week?

Put a spotlight on your data by using the Google Analytics date range selector. Find out more in our Google Analytics Series.

What do British SMEs think about online marketing? Research findings from a survey of SMEs at the British Business Show.

Google’s shopping list, Matt Cutts, Twitter updates…oh and other cat related news of course! All in this week’s My Five

The #nomakeupselfie phenomenon, marmite search results and…Hugh Janus? All in this week’s My Five.

Google has put out a very clear message about the dangers of guest blogging, by penalising guest blogging network, MyBlogGuest.

Niche marketing by nature requires a carefully thought out strategy, here are six areas you should consider.

Interesting things from this week: multi-device world, Facebook spreads moods, the perfect lip-sync, internet of things and the Internet is 25.

Understand and use your landing page data to convert more traffic into conversions.

Are you ready to move from PLAs to the new Shopping Campaigns? Read our tips on how to set up a Google shopping campaign.

Hoverboards, phones hidden in books and free stock photos, it’s all in this week’s My Five!