Digital Marketing Blog

Big Brother is watching you. So is Henry the hoover. A collection of titbits from my digital travels this week. It is MyFive time.

For B2B marketers, LinkedIn Ads is a great way to find and nurture leads through account based marketing (ABM).

In this week’s My Five, we take a look at Instagram’s new Clubhouse-style audio, Jack Dorsey’s selling Tweet, and we go on a virtual Easter egg hunt.

Does the death of 3rd party cookies spell the death of online advertising as we know it?

Twitter wants you to join its clubhouse, Google takes away the cookies, and Millennials embarrass themselves. It’s My Five time.

Podcasts have become popular in recent years and can be a lucrative marketing tool for many. We take a look at how to optimise podcasts for search engines.

In this week’s My Five we look at Twitter’s newest features, reflect on 10 years of Panda, and we’re all looking forward to a trip to the pub.

From your brand guidelines and USPs, to audience personas and keyword research, here’s what you should be including in your content briefs.

In this week’s My Five, the Aussie tech giants war rages on (Google backs down, Facebook doesn’t) meanwhile Trustpilot leads the battle against fake reviews.

Google’s search engine results page (SERPs) have changed a lot over the years. As of 2021, these are the main Google organic SERPs you’re likely to see, and why.

A light hearted My Five this week exploring the funnier side of the internet. Technology fails and unbridled joy. The perfect tonic for these troubled times.

People Also Ask is an important part of Google SERPs. We take a look at how companies can use People Also Ask to monitor their reputation.