Digital Marketing Blog

Two welcome improvements to Google Search Console enhance the experience of a tool every webmaster should use.

Understanding the various social media algorithms is a difficult task. In 2018 I took a look at everything you need to know about social media algorithms – here we see how the platforms have changed in 2021.

This week, we take a look back at the mad stuff that’s happened in the past year, save our Stories for later, and watch a boat draw a willy.

Something we get asked regularly is how often a business should blog. Remembering it’s not just about search engines is a good starting point.

Big Brother is watching you. So is Henry the hoover. A collection of titbits from my digital travels this week. It is MyFive time.

For B2B marketers, LinkedIn Ads is a great way to find and nurture leads through account based marketing (ABM).

In this week’s My Five, we take a look at Instagram’s new Clubhouse-style audio, Jack Dorsey’s selling Tweet, and we go on a virtual Easter egg hunt.

Does the death of 3rd party cookies spell the death of online advertising as we know it?

Twitter wants you to join its clubhouse, Google takes away the cookies, and Millennials embarrass themselves. It’s My Five time.

Podcasts have become popular in recent years and can be a lucrative marketing tool for many. We take a look at how to optimise podcasts for search engines.

In this week’s My Five we look at Twitter’s newest features, reflect on 10 years of Panda, and we’re all looking forward to a trip to the pub.

From your brand guidelines and USPs, to audience personas and keyword research, here’s what you should be including in your content briefs.