Digital Marketing Blog

Google treats us to a frenzy of algo updates, we wave goodbye to broad match modifier, and we might need our eyes checked, but it looks like football’s coming home.

AdTech platforms and publishers have welcomed the news, as they now have additional time to get to grips with the new technologies being developed to fill the void.

A range of new features for Facebook and Instagram, Google reassess its cookie policy and the British public shows its inner child, all in this week’s My Five.

SEO’s coming home! The country’s gone football mad and so have we, with that in mind here are 10 similarities between SEO and the Euros.

When it comes to SEO, inbound links get most of the attention – and rightly so – but what about outbound links? We look at how they add value to your site.

Woohoo! It’s My Five time. BrewDog is back in the news for all the wrong reasons (again), Instagram creators get new features, and European kickball begins.

Another year, another top 100 digital marketing influencer list. We’ve returned to Buzzsumo to highlight the top 100 digital marketing influencers you should be following in 2021.

A Google-heavy My Five this week. Riding the SEO rollercoaster and announcements from Search Console and Google News. But also a very cool dog.

Bounce rate is an important metric in Google Analytics but how well do you understand the figures? Here is everything you need to know to understand bounce rate.

A week of .edu links overload, hiding like counts, Pinterest might surprise you, the rise and rise of e-groceries and *that* spiderman meme….

Throughout the pandemic, many brands recognised the basic human desire to forge and maintain connections – and have been able to capitalise on it as a result.

New Google shopping features, updates to Twitter’s verification process, Facebook moves into PPV sports events, and a helpful woof, time for My Five.