Digital Marketing Blog

What’s happening in the world of digital marketing?

The latest news from the world of digital, along with insights, opinions and practical tips.

  • My Five #476

    An Innocent blunder, some Google and Meta news and an asteriod the size of half a giraffe! It’s got to be My Five time.

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  • Remarketing 101

    Find out all you need to know about remarketing in 2022, on both search and social, to get those customers back to your site to convert.

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  • My Five #475

    It’s a social media heavy My Five this week, fighting gender equality, cyber attacks and sparking a wheely good debate on Twitter.

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  • What happens when your strapline becomes a tripline?

    A strapline can make or break customers’ perceptions of brands. We take a look at some of the most recognisable straplines, for both good and bad reasons.

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  • My Five #474

    A bit of a political My Five this week. Some soul searching on the ‘truth’ and reflection about the virtualisation of our future, plus a legendary tweet from a footballer.

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  • The State of Social Media in 2022

    How has social media evolved over the past year and what does the future look like? Meltwater’s 2022 State of Social Media report answers exactly that.

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  • Changes to ad extensions coming this March

    Later this month some changes are coming to Google Ads ad extensions. Read on to find out all about them.

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  • My Five #473

    Page Experience updates, new Facebook features, Trump’s return to social media, and the beautiful English weather – all in this week’s My Five.

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  • Google’s New Performance Max Campaigns

    Google has released another campaign type, called Performance Max. Read all about it here and find out if/how you could be using them.

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  • Looking at Guild’s new Periodic Table of Community Strategy©

    Guild, has launched The Periodic Table of Community Strategy©, a graphic displaying the fundamental elements of community strategy.

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  • My Five #472

    In today’s My Five, Zuckerberg wants to make employees his ‘Metamates’, Coinbase takes a punt on a Superbowl ad, and beauty influencers lube up.

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  • Should blog posts be date stamped?

    Absolutely! But you can update them when the content is refreshed. We explore the importance of including date stamps on your blog posts.

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