Digital Marketing Blog

Analysing social media performance can be a tough task for marketers. Here we explain everything you need to know about calculating engagement rate.

A stat attack, A.I., content fatigue, cookies, cinnamon and milk are all on the menu in this week’s My Five. Feast your eyes.

As well as the additional ranking opportunities that come from well optimised images, they also impact UX and page load times. Here are five areas to focus on.

In this week’s My Five, Twitter tests the truth, TikTok stars reveal how much moolah they are raking in, and we appreciate some cool cats.

It has been a crazy year. In most cases, not for the right reasons. What does Christmas 2021 hold in store for online retail?

Tweets, chirps, and owls… this week’s My Five is an avian-heavy one, and it’s an absolute hoot!

It’s no longer possible to add new Broad Match Modified keywords to Google Ads accounts. So what are our options?

In a social media heavy My Five, we take a look at new features from YouTube and WhatsApp as well as additional insights from Twitter and Instagram.

When analysing search traffic it can be easy to get caught up in all the online factors that might be impacting traffic. We take a look at six non-digital reasons your search traffic might be down.

It’s a social and search engine heavy My Five this week, with changes to Instagram targeting, a new link spam algorithm update and clarification around redirects.

Supercharge your Google Data Studio reports with blended data sources. A simple example to get you on your way.

In today’s My Five, Clubhouse opens its doors, Twitter tests a new feature, and the Global Emoji Trend Report reveals which emoji to avoid if you’re after some sexy time.