Google’s change of address feature may mean companies and website owners can change domain name more easily and with a lot less stress.
Digital Marketing Blog
What is going on in the world of digital marketing? All the latest inbound marketing news.
Google Launches Google Squared
Google Squared – an experimental search tool, gathering information from multiple sources to answer more complex search queries in one click
Can Bing Really Compete with Google?
Bing the ‘Decision Engine’: User numbers are dwindling and many don’t see it is that different to Google. The search engine wars continue.
Bing – Microsoft Launches its new ‘Decision’ Engine
Introducing Bing: Microsoft’s “Decision Engine”. A massive improvement on their previous “Live Search”, but will it kill Google?
New Display Ad Reporting Tool from ComScore
ComScore’s Ad Metrix is a new ad reporting tool – Account for the total number of display ads viewed online and attribute them to users
Report shows that Paid Search and Display Ads make the Perfect Team
Search Engine Marketing and Display Integration Study: A successful PPC campaign should run with display advertising to grow brand awareness
Sneak Preview of Yahoo!’s New Customisable Homepage
Users can select their own feature rch content on the new customisable Yahoo! homepage. UK users to see BBC updates and Underground Alerts.
Yahoo! Claim their Smart Ads Perform Like Search
Are Yahoo! using search queries to influence which display ads are shown to users? Will this improve display campaign performance metrics?
Yahoo! Focus on Search Intent, not Results
Happy Birthday, Search Monkey! Next up, structured data and descriptive tags for more informed SERPs, and understanding intent in search.
Microsoft to launch new Search Engine?
Bing is coming! Rumour has it that Microsoft’s new search engine will be showcased at D: All Things Digital conference. Will it beat Google?
Google suggests more suggestions!
Google announced an update to its Suggests feature to speed up searches so users can find what they are looking for more quickly and easily
Say Goodbye to ‘Other Search Queries’
Google reports all search terms resulting in a click on an ad, whatever the search volume. More informed PPC Campaign Managment for all!