Author: Ashleigh Davison

Find out all about the new brand and broad settings that will soon be available to all. Also, about what Google is calling its “power-pairing”, when to use it and when not to.

Google is testing a new call-to-action within its free product listings, allowing buyers to start the checkout process on the merchant’s website, with the click of a button. But what does this mean for merchants?

Reddit Ads has launched two new products, that should make their advertising platform a lot more cost-effective for advertisers. Find out what they are here.

Changes are coming to Google Merchant Center, in the form of Google Merchant Center Next. Check out all you need to know about the new product right here.

AI is not going away and now Meta has launched some new AI tools to help its advertisers. Find out all you need to know here.

Find out all you need to know about Google Ads Discovery campaigns, including what they are, how to set them up and information on the latest features.

Attribution is very important in Google Ads, but it will soon remove several of its attribution options. Read on to find out if it’ll affect you.

When it comes to creating video ads, what should we be aiming for? Here we summarise the key findings from a few sources to provide some top tips.

TikTok could soon be launching a new search ad platform to rival Google and Microsoft. Find out which advertisers should be keen to test them and why.

Google has revealed two new tools for search campaigns but are they all they’re cracked up to be?

Here we look at the reasons why B2B marketers should be using LinkedIn to get in front of new prospects.

Meta is making some great strides in trying to protect teenagers on its social media platforms. Here we look at what steps it has taken so far.