Digital Marketing Blog

Google has released another campaign type, called Performance Max. Read all about it here and find out if/how you could be using them.

Guild, has launched The Periodic Table of Community Strategy©, a graphic displaying the fundamental elements of community strategy.

In today’s My Five, Zuckerberg wants to make employees his ‘Metamates’, Coinbase takes a punt on a Superbowl ad, and beauty influencers lube up.

Absolutely! But you can update them when the content is refreshed. We explore the importance of including date stamps on your blog posts.

All you need to know about Google’s responsive search ads before expanded text ads become obselete this June.

Core Web Vitals get serious, users opinions on brands on Twitter, and do impressions equal search volume? We look at all that and more in this week’s My Five.

Geek alert! The new URL inspection API is a welcome new addition to the already excellent Google Search Console.

There’s now a plastic tennis court in the Aussie ocean and Facebook’s in trouble, but Cuthbert is finally free! Read all about it in this week’s My Five.

From domain authority to spam score, we’ve shared seven factors for establishing the quality of the domains you’re looking to gain coverage or links from.

Do you know your Flock from your FLoC? We explore everything you need to know in this week’s My Five.

Finding a way to stand out on social media can be beneficial when recruiting new employees. LinkedIn Career Pages and LinkedIn Life help you do exactly that.

Google has announced that it has given up on its FLoC tracking technology, in favour of a new interest-based targeting API named Topics. Read all about it here.