Digital Marketing Blog

A look at how Google and Yahoo! are set to dominate the US paid search market in 2007.

Google buys DoubleClick and gains power over almost 80% of online ads served on the internet.

JupiterResearch unveils forecast for search engine marketing spend in 2007.

Google Checkout is launched in the UK. What is in store for the search giant’s payment processing service and what benefits does it offer Adwords customers?

A look at how online retailers are increasing spend on search engine marketing.

Who are the real movers and shakers in online marketing? Are we all techy geeks or is there more to reveal from the UK digital marketing community?

An interesting look at the future for PR agencies and how they must adapt to the changing face of media.

Google continues to dominate UK online ad market. The results of the annual IAB / PwC study.

Case against Google is dismissed as judge throws out Kinderstart.com’s arguments.

Google announces new pay per action ad model. Is this a signal of a move towards affiliate marketing?

Are brand search terms the real key to search engine marketing success or should you focus your SEO / PPC on non branded keywords?

Is duplicate content really an issue for websites? Will search engines penalise sites with duplicate content?