In a digital world the lines between owned, earned and paid media can be blurred. We take a look at the differences between these key marketing channels.
Digital Marketing Blog
What is going on in the world of digital marketing? All the latest inbound marketing news.
My Five #420
The second week of 2021 turned out to be a riot, didn’t it? Find out why Parler and Facebook are on the naughty step as a result.
Are podcasts good for SEO?
Is taking part in a podcast beneficial for SEO? We take a look at everything you need to know about podcasts and their SEO benefits.
My Five #419
What is the ultimate cure to the tumultuous start to 2021? A sea shanty. Obviously.
Do I need to switch to Google Analytics 4 (GA4)?
You may have noticed a new addition to the admin section under Property in Google Analytics – ‘GA4 Setup Assistant’. What exactly is it, and do you need to switch?
My Five #418
A distinct lack of harmony between some Internet giants this week, but all ends well with the fantastic singing blobs. It is MyFive time.
2020: The Return Of Annus Horribilis?
Is talk of 2020 being the worst year ever a bunch of royal arse? Should we be celebrating an annus mirabilis?
My Five #417
We’re taking a look back at the past 12 months and looking at what 2021 might have in store in this week’s My Five.
6 factors that impact the value of your links
Not all links were created equal. From the position of your link to who you link out to, we share six factors that can impact the power of a link.
My Five #416
Tech giants are feeling generous in this week’s My Five. Facebook reluctantly agrees to pay publishers for content, and Google expands its Maps and Google My Business options. Meanwhile, Spotify shames the nation for its music choices.
Top tips for social media marketing at Christmas
Christmas is an absolute goldmine for brands and social media is crucial at this time of the year. Here are some of our top tips for social media marketing at Christmas.
My Five #415
In today’s My Five, nature Grandpa ditches Instagram, TikTok says seizure later to flashing videos, and it all ends in tiers for those living in the UK.