Digital Marketing Blog

What’s happening in the world of digital marketing?

The latest news from the world of digital, along with insights, opinions and practical tips.

  • The Selfie; what is it and how can you use it for digital marketing?

    If a picture paints 1000 words, what does the selfie have to say?

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  • How to optimise YouTube videos

    Video optimisation isn’t too far removed from website optimisation, and could make all the difference when it comes to growing your audience

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  • Winning over the blogging sceptics

    Blogging is one of the most powerful marketing tools available to businesses, yet despite the benefits many are still resisting the pull.

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  • My Five #54

    This week, Alex covers the new iPad Air, British Gas’ Social Media Fail and Scotchy Scotch Scotch for all teh Anchorman and ice cream fans.

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  • Three golden rules for making corporate videos

    Whether your video is about extreme sports or the chemistry of drying paint, there is no excuse to not make them dynamic and compelling.

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  • Using negative keywords and how to identify them

    Tips on AdWords negative keywords; how to use negative keywords and how to find and add them to campaigns/ad groups.

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  • Mention vs Talkwalker: Alert Monitoring Tool Comparison

    Before Google resurrected Google Alerts (minus Reader), here at Browser Media, we reviewed two of the most-talked about alternatives.

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  • British Gas and the Social Media Snafu

    Are British Gas building up to the mother of all crisis management campaigns? Is there a warm, glowing light in the distance?

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  • My Five #53

    Gazza shows us all how to do social media, WHSmith explodes and Joe watches a bearded man in Fabric. Happy days!

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  • How Digital has changed Brand Marketing

    Here’s our top 5 things that brands should consider when integrating digital into their marketing plans.

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  • Why Local Businesses Should Love Facebook Graph Search

    If you run a local business it’s time to figure out how much additional business or general PR exposure Facebook Graph Search can bring you.

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  • My Five #52 – A year of My Five

    This installment of My Five marks 1 year of our weekly blog. From record smashing tweets to cats dressed as sharks – it’s all here!

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