Is it a dupe, or is it just a scam?

Dupes and knockoffs are rampant, but when does a seemingly good alternative product become a scam, and how can brands stand up against dupe scams?

Rosey Bowring

The shape of social media: 2024

Streamline your 2024 social media strategy with insights and predictions from some of the industry’s greatest.

Rosey Bowring

The business of Instagram (2023)

Instagram is a valuable tool that any business should be utilising. Here are some key statistics about the platform to help you get started with your strategy.

Rosey Bowring
twitter rebrand x

Twitter rebrands as X, but why?

In yet another genius move, Elon Musk has decided to rebrand Twitter to ‘X’, apparently on a whim. What could possibly go wrong?

Victoria Spall

Search ads on TikTok set to rival Google

TikTok could soon be launching a new search ad platform to rival Google and Microsoft. Find out which advertisers should be keen to test them and why.

Ashleigh Davison

Can brands still trust Twitter?

For better or worse, Twitter has changed a lot since Musk became CEO. As a result, brands need to decide whether to pull back from Twitter, or carry on as usual.

Victoria Spall