We explain what makes infographics such a powerful, visual marketing tool and how they can enhance your content marketing.
Author: Mollie Powles
Following my Business Management degree I was drawn to the bright lights and fast-pace of the marketing industry and I’m excited to be developing my digital skills with Browser Media.
I wear two hats - as well as helping clients, I also focus on our own Browser Media inbound marketing strategy.
I’d like to say I spend a lot of my spare time in the gym, but in truth you’re much more likely to find me listening to soul music often with a glass of Malbec.
The 4 Ps: Is the traditional marketing mix still relevant?
Are the 4Ps still relevant to today’s digital marketplace? We take a look at how the marketing mix applies today.
My Five #310
In this week’s My Five, Facebook fails to deliver (again), PETA is causing offence (again) and Bieber’s dividing opinion (again)… or is he?
5 killer marketing campaigns we can all learn from
We recognise five of the best marketing campaigns from the last 12 months and examine just what made them so effective.
My Five #304
This week, we question the ethics behind Google’s Dragonfly search engine and discover how a video game is destroying marriages in the UK.
What is the experience economy? How to turn your brand into an experience
We take a look at the factors that have contributed to the rise in the experience economy and how you can cash in on the action.
Marketing to Generation Z: 5 assumptions examined
We address 5 common assumptions about Generation Z and discover the best ways for marketers to tap into this new wave of consumers.
My Five #299
In this week’s My Five, we’re having a cuppa with Boris, kids are drawing on horses and Facebook drops the ball. Again.
Top elements to consider when picking the right digital marketing agency
Our spin on the classic periodic table lists the key elements you should be looking for when choosing a digital marketing agency.
5 top marketing tips we can all learn from Love Island 2018
How ever you feel about it, Love Island has most of the nation under its spell. Here’s 5 top marketing tips we can all learn from the show.
Ikea rises above football rioters with gracious Twitter response
Ikea’s stylish response on Twitter after hooligans destroy a London store reassures us that the beautiful game is still a gentleman’s sport.
Creating a brand story – the amazing power of storytelling in marketing
Creating a brand story might sound trivial, but get it right and it can have a serious impact on your audience engagement and conversion rates.