Author: Matt Batterham

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  • Five guest blogging myths debunked

    Guest blogging is not dead, it’s awesome, just don’t expect it to send a lot of website traffic.

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  • An underwhelming transfer window for brand marketing

    Transfer deadline day presents a great real-time marketing opportunity for brands, so why did so few get involved?

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  • My Five #197

    An Olympic count down features in this week’s My Five, plus: Meet Google’s all-new video calling and social media’s latest challange.

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  • Instagram vs Snapchat: What’s the story?

    Instagram Stories and Snapchat have a lot in common, but this does not mean they are the same.

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  • How local businesses are taking advantage of Pokémon Go hysteria

    Pokémon Go is so much more than a game. It’s a way of life – and business. Take advantage of the hype and tie Pokémon Go into your marketing activities.

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  • My Five #190

    Social Media, Google SERPs and a potential revelation for the gig-attending community. This week’s My Five’s got it all.

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  • The ups and downs of keyword ranking reports

    Ranking reports are synonymous with SEO, but how useful are they in 2016?

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  • My Five #177

    Swifty, raccoon noises, Scunthorpe, racing balls and why Google isn’t a search engine. It’s all in this week’s My Five.

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  • Five Google Analytics reporting features you might be missing

    Google Analytics reports reveal how a site is performing. Here’s 5 reporting features that every website owner should enable for insight into user behaviour

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  • Google Analytics goals for beginners: Part 1

    No matter your website’s function, it’s important to set Google Analytics Goals to measure its performance. Here’s how to get started.

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  • The great Search Analytics data debate

    Google’s search analytics data currently has a 90 day limit. SEOs are hoping for an extension and the availability of YoY data – join the debate.

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  • My Five #168

    An internet blackout, emojinal confusion and a lesson in friendship – all in this week’s My Five.

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