Author: Matt Batterham

Businesses must consider their reasons for launching a blog and then define objectives and draw up a plan for measuring success. Read more here.

Highlights from Google’s latest webspam report, including website hacking, sneaky redirects, and 9 million manual actions.

A lost shark, a rubbish statue, and a Coca-Cola story that’ll put you right off your lunch. It’s all happened this week and it’s here in My Five.

Like quick wins? Here’s how to easily identify and recover wasted link juice.

Get more from your content marketing by recycling old content. Evergreen posts with lots of traffic and high engagement are ideal.

Rise of the doggos, the quest for veganism, and what really went down on inauguration day. It’s all in this week’s My Five.

Is your business investing time and money in social media? Don’t let these bad habits hold you back.

Fake sharks, some connected nonsense and an expensive stone with leather pants on – it must be time for My Five.

Anyone can create content, very few have the skills to create great content. Here are some insights which may help you up your content game.

What’s the secret to getting your FinTech brand noticed online? The answer is all in the strategy. Discover Matt’s top tips in part two of our three part series.

Halloween: scary, stupid, and the perfect opportunity to have some fun with content marketing.

Hands-free selfies, the rarest of goals, and a digital detox in the jungle. Why aye, it must be My Five.