Digital Marketing Blog

Google announces Website Optimizer – a tool to help determine effectiveness of different landing pages through multivariate testing.

An analysis of UK search engine marketing usage. Comparison between Google, Yahoo!, Ask.com, MSN and AOL.

Online advertising shows strong performance in otherwise depressed UK advertising market. Results from the IAB / PwC / WARC bi-annual online advertising spend survey.

Browser Media works with Endemol UK on new citizen journalism project – I Was There

News on the much anticipated UK launch of MSN Adcenter

Google presents some interesting findings that bring claims made by click fraud consultants into doubt.

The major search engines join forces to tackle the issue of PPC click fraud.

What is PPC click fraud? Is click fraud a serious problem? What are search engines doing to prevent click fraud and what can you do?

Why is Google suddenly demanding much higher bid prices in adwords campaigns? A look at the increasing costs of Adwords PPC campaigns.

Exploring the power of Google and how businesses should work with, not against, the search engine giant.

Browser Media works with Endemol UK to find big cats in the UK.