Yoast 20

Yoast 20.0 is unleashed

Change is not always popular. The new version of Yoast is a *big* change.

Joe Friedlein
Google Code

The Secret to Google’s Algorithm

How do you rank well on Google? A new resource tells us everything you need to know to dominate the SERPs.

Joe Friedlein
Link Building

Is link building dead?

R.I.P. link building! Or not? What did Google’s John Mueller actually announce about link building at the recent Brighton SEO conference?

Joe Friedlein
Google Rankings Dropped

Why has my Google ranking dropped?

Google releases an update that targets AI content spam. What does it mean and should you *really* obsess over algorithm updates?

Joe Friedlein
Pros and Cons

Structured Data – Pros and Cons

Google announces enhancements to editorial product review pages with ‘pros and cons’ markup. Just a shame about the basic features of a cheese knife.

Joe Friedlein

Can you take a break from SEO?

Has your site got gremlins in the system and other nasties? We take a look at the dangers of simply stopping your SEO activity.

Ali Cort

How to repurpose content

Updating, optimising or reformatting your content for a different goal, audience or channel can extend the life of your copy, as well as help underperforming content shine.

Kerry Sheahan