Digital Marketing Blog

An overview of LinkedIn newsletters

LinkedIn newsletters are great for connecting and engaging with your audience. Here’s a rundown of the latest updates to the LinkedIn newsletter feature.

Rosey Bowring

Seasonality and organic traffic

Understanding seasonality in search traffic can help you plan strategically for your business. Here’s how to get to grips with MoM and YoY traffic.

Ali Cort

What’s the big idea?

Brainstorming techniques to get your creative juices flowing and take your marketing campaign to the next level.

Using social media as a search engine

New research reveals how different generations use social media as a search engine. How should brands adapt their digital strategies to align with this trend?

Rosey Bowring

The problem with new vs returning users

Find out why GA4 is likely undercounting your returning visitors, and why there is no ‘ideal’ split between new and reurning users.

Kerry Sheahan

What a great audience

Tailoring your content to reach the right people with the right message.

Blog post ideas

A company blog is a valuable tool, but regular content is key. Here’s how to pick the best topics for your blog, with some blog post examples.

Rosey Bowring