The latest news from the world of digital, along with insights, opinions and practical tips.
The UK government has decided that they want to come up with its own data privacy laws, replacing GDPR. But what could this change mean for businesses, and their marketing team?
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It appears that Google has been listening and has added two new features to improve its recommendations in Google Ads. Read on to find out all you need to know about the updates.
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With the UK on the brink of recession, businesses are looking for ways to cut costs. Here are 5 reasons your brand should continue investing in marketing.
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Google will soon be placing ad extensions under the ‘Assets’ umbrella. Read on to find out what that really means.
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We take a look at the key takeaways you need to be aware of from the 2022 Google Search On event and what this could mean for marketers.
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Google Search Console’s new https report will help diagnose potential https traps that you have accidentally stumbled into.
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Pinterest is the 14th most popular social media network in the world, but who uses it, and which brands should be investing time and money into it? Here’s my guide to all things Pinterest.
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What is the future of Royal Warrants and how does this prestigious accolade benefit a company’s marketing efforts?
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PR professionals and journalists depend on each other to do the best job, but that isn’t to say it’s always the easiest relationship in the world. Here are seven ways to strengthen that working arrangement.
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As the metaverse develops, many big-name brands are utilising the platform for their marketing efforts. Is this the future of digital marketing?
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Google’s helpful content update is currently in the process of being rolled out. We take a look at what it includes and how it might impact you and your clients.
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Neural networks have become far more advanced. But can they truly replace humans as copywriters, and if so, can AI tools be used for SEO?
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