Digital Marketing Blog

What’s happening in the world of digital marketing?

The latest news from the world of digital, along with insights, opinions and practical tips.

  • 10 tips for how to write enticing ad copy

    10 top tips on how to get write PPC ad copy that is going to entice the people that are most likely carry out your CTA, to click on your ad.

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  • The Apprentice: How NOT to create a YouTube sensation

    Digital takes a bashing as candidates of The Apprentice create the worst YouTube content ever made.

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  • My Five #106

    An unapologetically Halloween-themed My Five this week including: Spooky Snaps, Rap Stars and Pumpkin Carving!

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  • Halloween marketing tactics from the big supermarkets

    Eerie-sistable or ghastly gimmicks? This year’s Halloween inbound marketing tactics from the big supermarkets.

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  • My Five #105

    A Penguin ‘refresh’ and multichannel digital marketing – it’s all in this week’s My Five.

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  • Website Optimisation: Eliminate the Guesswork

    Improve your website’s performance with conversion rate optimisation, and convince management it’s for the best – Time to test design ideas.

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  • Does your brand have the right identity?

    Does your brand have the right identity? Are you being mistaken for a house cat when you’re a lion in your chosen field?

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  • My Five #104

    Stories from this week; Google Primer, Employers paying for egg freezing, Google Preferred, Zuckerberg donates to help fight ebola and Snapchat leaks.

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  • Social Media and Emotional Engineering

    Mad at Facebook for manipulating your news feed? Maybe it wasn’t. Read our post on image crafting and have your say.

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  • Twitter Webinar: Tweet smarter with data driven best practice

    How to use Twitter’s Website Cards from this week’s #TweetAcademy Presentation: Tweet smarter with data driven best practice

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  • How to embrace a PR disaster

    A PR disaster isn’t always a bad thing. We take a look at the companies who threw caution to the wind and embraced their bad online press.

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  • My Five #103

    Facebook targeted marketing, Hairgate, Slammin’ Sam and The Carlton. Find out what else has caught Josh’s eye in this week’s My Five.

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