Author: Joe Friedlein

Google announces the changes to its display network campaign settings.

Have you ever wondered how Google makes it’s money? Listed here are the 20 most expensive keyword categories that drive the majority of Google’s revenue

As the popularity of Facebook grows, so do the advertising costs.

How can a night of insomnia lead to a hunt across London for a product that was advertised on the Tube. A random tale of false promises.

The social media industry continues to grow. Listed here is a roundup of some recent milestones that we think are more than worthy of a mention.

The +1 button is rolled out globally. How has it been going for the search behemoth and what does the future look like?

Google launches new tools to help manage ads on its display network. Relative CTR, Impression Share, Content Ads Diagnostic Tool and Unseen Impression Filter for your enjoyment.

Google has rolled out a new tool to help Google users manage their online reputation.

Google has unveiled Google Instant pages which cuts between 2 – 5 seconds off of page load times by pre-rendering pages.

Google announces updates to the Adwords platform. What is new and how can you supercharge your PPC campaigns?