Digital Marketing Blog

The misery of Uncaught ReferenceError: gtag is not defined

OpenAI has announced that it will start testing ads within ChatGPT any day now – but what does that mean for marketers?

Are black hat SEO tactics making a comeback? Find out why your brand should avoid the risk.

5 pearls of wisdom I’ve kept with me along the way

Add YouTube to the list of social media search engines.

Do you want to be a valued and long-term contributor?

Why SEO is like tennis: a strategic, long-game discipline built on skill, consistency and smart tactics.

Let’s fill those gaps in your 2026 marketing calendar!

Learn how Google is shifting AIOs toward commercial intent – and what it means for your CTR.

Here are some of the personal attributes that can make your campaigns more effective.

‘Is it just me, or does Google’s Year in Search feel rather lacking this year?’

Here’s what you need to know from the Google Ads Highlights of 2025.